Partners
4 min · 27.02.2025Meet my trusted partner — multi-vertical CPA network Adtrafico
Why I route advertiser demand through partners like Adtrafico, and what that means for fill rates on your inventory.
188
34
Blog
Publisher growth, ad tech and payout news
Case studies from real sites, format deep-dives and product updates — everything I learn about turning traffic into revenue, written down.
Case study
8 min · 12.03.2025From $0 to $2,400/mo: how a recipe blog scaled with pops
A mid-size food blog plugged a single popunder tag into its template, tuned frequency capping for tier-1 geos and grew payouts fourfold in one quarter — without touching the layout once.
412
96
Formats
6 min · 18.02.2025Native banner vs classic display: what the numbers actually say
I compared CTR and CPM across 40 publisher sites for a month. The gap is bigger than you think — and it favors native.
256
61
Payouts
3 min · 05.02.2025Choosing between PayPal, Payoneer and wire: fees compared
Every payout method I support, with real fee math on a $500 withdrawal — so you keep more of what you earn.
301
78
Traffic
5 min · 21.01.2025Traffic quality policy explained: what gets sites rejected
Bots, incentivized clicks and iframe stuffing — a straight answer on what moderation checks and how to pass it first try.
164
29
Growth
7 min · 11.01.2025Five placements most publishers forget to monetize
Exit intent, 404 pages, search results and two more spots that quietly add double-digit revenue when covered.
223
47
Product
2 min · 28.12.2024Shuffle box ships auto-rotation and geo-aware offer picking
The multi-ad widget now rotates creatives per pageview and weighs offers by visitor geo out of the box.
142
25
Get the next issue first
One email a month: fresh case studies, format benchmarks and payout updates. No spam, unsubscribe anytime.
